Tag: #DigitalAssets

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Canada Goose's Journey from Utility to Luxury: Expanding Beyond Parkas

Canada Goose has evolved from a functional outdoor gear manufacturer to a globally recognized luxury brand, known for its iconic parkas and a red, blue, and white map of the North Pole logo. Through direct-to-consumer sales, product diversification, and celebrity endorsements, the company aims to sustain its prestige while expanding its revenue and customer base.