Hasbro Soars 11% on Strong Earnings, Upbeat Guidance

Key Metrics:

* Q4 Net Sales: $1.1 billion (est. $1.02 billion)
* Adjusted Operating Profits: $164.8 million (est. $149.3 million)

Highlights:

* Hasbro shares surged 11% after the toymaker exceeded profit expectations and provided optimistic long-term guidance.
* The company is implementing aggressive cost-cutting measures, aiming to reduce costs by $1 billion by 2027.
* CEO Chris Cocks believes the toy industry has reached a turning point and expects Hasbro to benefit from innovation.

2025 Outlook:

* Mid-single-digit percentage annual revenue growth
* Adjusted operating margin of 21-22%
* $1 billion in cost savings

Earnings Analysis:

* Hasbro's strong performance reflects cost-cutting initiatives and potential industry recovery.
* However, tariffs remain a concern for toy companies, potentially impacting financials and stock prices.

Industry Trends:

* Toy stocks have performed well in 2025 despite tariff news.
* The US administration has implemented tariffs on imports from China, Canada, and Mexico.
* Tariffs may reduce consumer spending and stunt demand for toys.

Hasbro's Response to Tariffs:

* CFO Anthony DiSilvestro expects the impact of tariffs to be included in 2025 guidance.
* CEO Chris Cocks indicates Hasbro is prepared to raise prices to offset tariff pressures.

Domestic Manufacturing Challenges:

* Hasbro manufactures some products domestically but faces challenges with bringing more production onshore.
* Cocks cites manual labor requirements and design turnover as obstacles to expanding US manufacturing.